Your Christmas starts here

Shop with the people
you love. Live.

Celebrities and influencers go live from their own computer and share their screens as they shop M&S. See what they choose. Hear their voice. Ask questions. Help them decide. Shop along.

From their home to yours.A full day of live shopping, wherever your favourite people happen to be.

LIVE DEMO♧ 2.4k watching

marksandspencer.comScreen share

Christmas inspiration / Gifts

Thoughtful little luxuries

A few favourites for the people on your list.

The £50 Christmas challenge

Vogue's Christmas gift list

One budget. Your recommendations. Let's find something they'll love.

Shop M&S

A familiar face.
A fresh way to shop.

From party outfits to Christmas dinner, join your favourite people as they browse M&S live. Bring your questions, share your recommendations and discover something together.

Find your kind of shop

Good company. Great finds.

Fashion, food, gifts and everything in between.

Illustrative line-up

Your day, live

Pop in throughout the day.

A changing schedule of celebrities, creators, stylists and food experts.

Example Christmas day schedule · UK time

M&S LIVE × GAWP®

A live layer.
A simple iframe.

Embed the GAWP® experience within MarksandSpencer.com using an iframe. Creators share their screens from home or wherever they are, browsing the existing M&S website with shoppers.

Illustrative integration<iframe src="[M&S LIVE channel URL]" title="M&S LIVE"></iframe>

They bring their audience.

Each celebrity, creator and influencer invites their followers to join them on MarksandSpencer.com.

They shop. Everyone joins in.

Viewers ask questions, suggest products and recipes, and help the host choose what to buy.

Another reason to come back.

Individual channels, follows and go-live alerts connect shoppers with the next session.